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Scope of the project and results:
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Increased business revenues by 38% and revenues generated from emails by 389% in 6 months
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Launched SEM, Retargeting and social marketing channels
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Managed drop ships/stocks strategy
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Created a 360 Marketing strategy between online, social, SEM and the sales force
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Defined a differentiated positioning with exclusive products and marketing programs with the brands
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Launched a new ERP and E-Commerce site
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The company was sold to Galls in September 2019.
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