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    From Etsy to Shopify: The Dawn of New Brands

    From Etsy to Shopify: The Dawn of New Brands

    Digital transformation does not only concern large organizations. Small businesses now feel the urge to leverage digital at its fullest. A good example is how some Etsy vendors are transforming. Many of us use Etsy, love Etsy, and are very happy to see how the community grew over the years. As a customer, we now have a plethora of choices and it is even sometimes difficult to narrow down as some vendors offer the same products so usually you go for those that are showing up i
    How to succeed in AI and in the future

    How to succeed in AI and in the future

    With the pandemic, organizations had to undergo 2 years transformation in 2 months.
    CRM is about to change

    CRM is about to change

    CRM is about to change
    Blockchain for marketing and commerce

    Blockchain for marketing and commerce

    Here is a very simple definition of what blockchain is: a piece of digital information (the “block”) stored in a public database (the “chain”). A blockchain is responding to three principles: 1. A transaction must occur, 2. That transaction must be verified, 3. Anyone can view the content of the blockchain. The transaction can be of a different nature. It is first and foremost a set of data. The blockchain helps with the distribution of this data among the entire network. The
    IoT for Retail

    IoT for Retail

    Oracle is giving the following definition of IoT: The Internet of Things (IoT) describes the network of physical objects—“things”—that are embedded with sensors, software, and other technologies for the purpose of connecting and exchanging data with other devices and systems over the internet. IoT has a lot of uses for commerce. IoT needs to be considered part of Artificial Intelligence as IoT is about data first. In a nutshell, IoT brings digital analytics to physical entiti
    The importance of creating a customer journey map

    The importance of creating a customer journey map

    Over the last 10 years, customer journeys changed dramatically. From a linear model, we went to a fish model, to a spider web.
    Digital Transformation Infographics

    Digital Transformation Infographics

    #digitaltransformation #infographics
    The importance of people management in digital transformation

    The importance of people management in digital transformation

    When going through a digital transformation, communication and manager/employee relationship is the most critical element for the project adoption. I always say that we, sometimes, need to do more people management than technology management. This is where EQ is very important. Managers need to show that they care, and the communication line needs to stay very open. Giving feedback and one-on-ones should be frequent. One-on-ones should be the opportunity to give feedback and
    10 years after the social revolution…

    10 years after the social revolution…

    Fad? We now can say it was not! What did this revolution bring to our life? How did we change? How different are we today? Things got settled now and social has blended into our lives. There is no such thing as social anymore, there are just habits. After the rail revolution, we just changed our way of traveling and it got integrated; we stopped talking about trains as something special. As I was mentioning 10 years ago, social will blend into the list of functionalities webs
    Change management: what does that mean?

    Change management: what does that mean?

    This is a big topic for organizations and this is definitely one of our areas of expertise. Each time we got brought into an organization; it was because it needed to change drastically. Transitions and transformations are very special. When you do this, you can really acknowledge that it is a specialty and not everybody is suited to manage change in organizations. What does it take from an individual to manage change? 1. Determination: you should be driven by your goal. You
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